Madison Area Events  Milwaukee Area Events

VIRTUAL PROGRAM - Can My BizDev Team Compete?

September 17, 2020
11:00 AM - 12:30 PM

Virtual Program

Too many good A/E/C firms are chasing fewer opportunities and the way buying teams buy is inherently causing commoditization. The decline of traditional face-to-face relationship building leaves old approaches out of touch and ineffective.

Learn how winning teams are adapting and improving to stay profitable in 2020 by:

  • Using objective data to understand and make better decisions on staffing.
  • Arming their business development and sales teams with pitches and messaging that connects to their prospect’s real priorities.
  • Using technology to record and analyze “game film” and train towards real-world scenarios.



  • In this energetic presentation, attendees will learn how to sell A/E/C in the 2020 environment.
  • This program is perfect for business development professionals.
  • This program will be presented in the Central Standard Time Zone, so please adjust your calendars appropriately if you're joining us from outside Wisconsin.
  • Program registrations will be capped at 250, so register early.
  • This program will NOT be recorded.
  • Active participation during the virtual program enters you in a drawing for a free service from RPG called The Elevator Pitch Challenge



(1) Week Prior, (3) Days Prior, And The Morning Of The Program, You Will Be Emailed Instructions For Joining The Program Via Zoom.

  • Please make sure to add SMPS Wisconsin emails to your approved senders list and or verify your email with SMPS Wisconsin.
  • Should you not receive the emailed instructions at any of the increments noted above, please check your spam folder.
  • If you're still not able to locate the information, please reach out to [email protected] for connection details.



Revenue Path Group (RPG) CEO, Bryan Gray has the unique ability to apply the big thinking necessary to help leaders steer their organizations through times of velocity and uncertainty. Having previously led two businesses to the Inc. 500 list of fastest-growing companies, Bryan is well positioned to understand today’s highly competitive arena and help companies activate their prospects to make better and faster decisions.

Drawing from over two decades in the industry as a designer and creative director, RPG Chief Creative Officer Mike Rendel’s work has won national awards, propelled emerging brands to worldwide recognition and helped cause groups to reach those in need around the globe. His diverse understanding of a variety of communication media, from his early background as a print designer through his extensive experience that spans interactive web experiences and studio work, allows for a broad application of creative concepts across multiple channels. Mike’s current role as Chief Creative Officer at Revenue Path Group has him spending time on big concepts, neuromarketing projects and talent development as he continues his life-long pursuit of all things awesome.

At Revenue Path Group, we are revenue accelerators that work with CEOs and Principals whose number one priority is to stay relevant and vital. We believe that the biggest current threat you face is becoming a commodity in your prospect’s eyes. What’s making it worse? Decision teams keep getting bigger and they are ignoring your sales teams until the very end of their buyers journey. This drives a race to the bottom caused by what we call the 3 deadly C’s (commoditization, compressed selling time and consensus decision making.) This race won’t stop on its own and we believe that teams are unprepared and ill-equipped for the future we are living in. RPG is the only organization built specifically to help you battle the 3 Deadly C’s in a way that helps you win the brain, win the journey and win the deal.



$10.00 SMPS Member Registration

$20.00 Non-member Registration

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