Lending Library

SMPS Wisconsin has a variety of books available through our Lending Library.

Prepare for the Certified Professional Service Marketer (CPSM) exam with the following books available to borrow from SMPS Wisconsin:

• A/E/C Marketing Fundamentals (Kubal, Miller and Worth)

• Creating Rainmakers: The Manager’s Guide to Training Professionals to Attract New Clients (Harding)

• Marketing Handbook for the Design & Construction Professional (SMPS)

• Marketing in the 21st Century for Design Professionals (Stone)

• Plan It: A Down-to-Earth Guide to Market Planning and Budgeting (Quebe)

• Professional Services Marketing Articles (published by SMPS)

• Rain Making: Attract New Clients No Matter What Your Field (Harding)

• The Architecture of Value: Building Your Professional Practice (Park)

• Wired to…Clients: Get Inside Your Customers’ Minds for Success in Business Development (Stone)

Other available books:

• Question-Based Planning: Business Planning Without Mission, Vision, Strategy, Tactics or Objectives(Van Mell)

• Tips & Traps for Marketing Your Business (Cooper, Grutzner and Cooper)